Analytics Archives

If you’re selling a product or service online, or using your website for lead generation, then you’ll want to track conversions. What are conversions? Simply put, it’s when a visitor (new or returning) comes to your website and is “converted” to a lead prospect or a customer. For example, someone signing up for your email […]

Developing an integrated marketing plan is the key to the success of any business. Templates for marketing plans are available online and can be a decent starting point, but creating a successful marketing plan is more than a matter of filling in some fields in a template with marketing buzzwords. Here are some key aspects […]

The only way you can make progress with your online business is to keep track and measure your activities. For most small business owners, measuring sales is at the top of the monthly and quarterly agendas. However, sales are a result of the marketing strategies and processes implemented in the business, so it makes sense to […]

Digital Hill Multimedia Inc. is excited to announce the lunch of the new responsive website for Goshen Electric, Inc. The company Goshen Electric  now has a fresh and newly designed website for desktop, mobile and tablet users. Goshen Electric came to Digital Hill with the need to improve and enhance their digital presence and we here at Digital Hill knew actually how […]

Most growing companies recognize the important of having a strong online, digital presence. Potential and existing customers are searching for information online, mobile web use for finding information prior to purchase continues to grow, and social media networks have reached a tipping point where more participate than don’t participate.  Once a company has their website, […]