Digital Marketing Archives
The Facts about Social Media [Infographic]
Social media has become interwoven in our everyday lives. While no one would argue it has become a force for change, the reach it has is quite staggering. When deciding on a social media strategy for your business, it’s important to keep these facts in mind. One Site to Rule Them All While Facebook, YouTube, […]
Migrating your Website from One Hosting Service to Another
New technologies make moving your site from one host to another much easier. However, regardless of how fast the transfer speed is, the typical customer may experience some degree of downtime during the transfer. Depending on what is going on behind the scenes, the transfer process of DNS servers between the new and old […]
Google Search Goes Mobile First
Accessing the internet on mobile devices has officially overtaken desktop access. Not quite sure if this matters? Take a look at the latest big search change from Google. The search engine giant announced it would release a mobile search separate from its desktop search. Indexing a site is the process of scanning a website to […]
Six Ways to Use Instagram Stories for Business
When you think about the ways to use social media for your business, Instagram may not be the first channel that comes to mind. However, with the new feature offered by this platform called “Stories,” more and more businesses are hopping on the Instagram bandwagon. “Stories” provides you the ability to create a string of […]
Powerful Website Systems: CommodoreHomes . com
Commodore Homes’ new site helps visitors get to the home of their dreams faster. Specializing in modular home design, Commodore Homes needed to put the tools to design and customize homes into the hands of customers. Therefore, we built powerful website systems: commordorehomes.com with the user in mind. The website includes these advanced tools designed […]
Creating an Email Series for Lead Generation
Today’s email methods aren’t the mass shotgun approach that worked in the past. The current process is more intricate but also more precise. It should result in higher open rates, higher traffic and potentially more leads and sales. A good campaign will include multiple emails sent on a regular basis which should increase leads. Automation […]
Social Media for Business: What’s the latest and working now?
In person learning opportunity! The social media landscape shifts at a fast pace — so fast that you’d get lost without a guide to help you navigate the changes as they happen. But I’m here to help, which is why I’m inviting you to join me on November 9, Wednesday, at the Goshen Chamber of […]
The Newest Website We’ve Built: The LaGrange County Community Foundation (LCCF. net)
The LaGrange County Community Foundation connects youth organizations, students and the community to numerous scholarships and grants funded by donors. With a mission to sustain leadership and service in LaGrange County community, millions have been raised for projects and community needs in areas such as arts and culture, recreation, and human services. Keeping this in […]
Breaking through Content Brain Freeze
Free Writer’s block happens to the best of us. Sometimes, after writing a lot on a specific topic, you’ve run out of fresh ideas and new approaches. You’re simply stuck in a rut, and there isn’t any way out … or is there? When it comes to content marketing, failing to produce relevant and interesting […]
Aesthetics vs. Usability in Web Design
When it comes to your website, a site that’s easy to the eye will leave a positive, lasting impression. First impressions matter on the web where people make decisions in seconds on whether to stay or go! And while it’s easy to get carried away with design extravagances that look cool, you must always keep […]