Digital Marketing Archives

The recent COVID-19 pandemic claimed thousands of lives across the globe and crippled the world economy. Many small to large businesses struggled to keep up with the drastic change in the economic landscape. Only those businesses and industries survived who truly understood the potential of “going digital.” It brought the need to think outside the […]

Generate more leads with carefully thought-out Calls to Action (CTAs). Consider these tips to increase your landing page CTA conversions.

“Target long-tail keywords” is a common SEO best practice and advice for beginners, and for good reason. Keywords that are followed by specifications have fewer competitors. As a result, they are easier to rank for in the search engine result pages (SERPs). For instance, it is much easier to rank for ‘what is email marketing” […]

Podcasts offer brands a valuable platform to engage audiences and penetrate new markets. Here are 7 good reasons to start a podcast.

Strong branding drives business awareness and increase customer loyalty. Here are steps you can take to build your brand with social media.

Looking for ways to reboot your business’s online marketing schemes isn’t always easy. In fact, it can be exceptionally difficult. Coming up with something that is original and unique, and successful and impactful is a really small target to hit. With that in mind, here are some tips on how to get your online marketing […]

Improve traffic to your website with a content audit. Learn what a content audit is, how and when to perform one, and the benefits of doing it.

A strong, brand gives you a competitive edge, great customer loyalty, and brand credibility. Get started with 6 business branding tips.

  The basics of a online strategy today starts with your website.  Your website is your home base on the web.  You need fresh, resource-rich content on your site You need content. That is stories.  Stories of you photographing people, and the stories of the people, and the stories of the photo sessions. Content makes […]

Focus on your return customers. Increase website traffic through returning visitors. Give these 4 simple-to-implement techniques a try.