Social Media Archives

After the release of the Instagram business profiles a few years ago, navigating the world of social media marketing, again, became a little more difficult. However, gaining a strong following on this platform can be invaluable to your business, especially those that rely heavily on online trade. Here are some tips on how to grow […]

Buzzsumo is a great tool to analyze your marketing content helps you improve and beat your competitors. We review Buzzsumo, see if it's right for you.

For Lancaster County, PA and surrounding area businesses! Join Mike Gingerich for a powerfully, practical 90 minutes on Social Media for Business marketing at the Candy Factory Co-Working offices in downtown Lancaster. Multiple events, dates, and times.  See current list below! Is your business unsure of how to best use Social Media for business marketing? Knowing […]

Boat dealers are always looking for new ways to get the word out about their products. Improve sales by using Instagram to sell more boats.

For Lancaster County, PA and surrounding area business persons! Join Mike for a morning of Social Media for Business marketing learning at the Candy Factory Co-Working offices in downtown Lancaster. Is your business unsure of how to best use Social Media for business marketing? Knowing that social media evolves and changes often, is your team up-to-date […]

For Lancaster County, PA and surrounding area business persons! Join us for a evening of tea and business marketing learning at, the Tea and Social Media for Business event at the Spice and Tea Exchange in downtown Lancaster. Is your business unsure of how to best use Social Media for business marketing? Knowing that social […]

Online marketers have been reaping the rewards from using video in their content marketing. Hopefully, you’ve found success using video too. Now, we take a careful look at Video Captioning. Before you veto this on the grounds that it will take too much time, understand the immense value you’d be leaving on the table. Three […]

YouTube is no longer an untamed wild, full of viewers scrambling for media content. Now, viewers know what they want and make harsh decisions about which channels get their precious time. That’s why everyone from aspiring celebrities to businesses looking to snag a few extra customers should use data analytics to assess the success of […]

Practical and informative online workshop to help businesses take advantage of the power of social media as a way to market their business. • Want to use Social Media strategically in your business? • Trying to determine what social networks to be on? • Having trouble keeping up with the latest social media marketing updates and best practices? All this […]

Marketing and Facebook have become bosom buddies. Facebook sits at the top of social media platforms and key marketing opportunities. By using Facebook, you can ramp up conversions, traffic, sales, and social media following all while growing your brand’s influence. To capitalize on this giant’s marketing power, you need to use effective strategies. Proven Strategies […]