content marketing Archives

The challenge of increasing website traffic and growing online sales is very real for every business that is serious about having a online presence that performs and contributes well to the company’s bottom line.  The key is that it needs ongoing attention and effort.  It is never a “set it up and then just let […]

The 3 Legged Digital Marketing Stool Defined Online digital marketing has evolved and continues to change.  Long gone are the days when having a static, non-changing web page suffices for reaching and marketing to consumers on the Internet. Today’s consumer is using multiple digital tools, and so to effectively reach them means a company should […]

Stop!  Review.  Plan Changes.  Then proceed! Your Digital presence cannot be static.  It’s time to review your digital marketing and make changes to succeed. This is the last post in the series of “how to advance your business online in 2014.”  The first two posts are available here: How to Massively Improve Your Digital Marketing […]