digital marketing Archives

Customize your Google Analytics Dashboard for Social Media traffic, Mobile Stats, and Demographics In Google Analytics, you receive a generic dashboard. It displays the metrics Google thinks are most important about your website in an easy to understand graphic format; the location of your website visitors, the number of users visiting your site and your […]

constan Introducing Digital Hill’s newest website build. www.SelectSewingService.com. Select Sewing Service is a company that connects consumers with various sewing products, machines, and classes in the greater Indianapolis area. The website’s design reflects the business with a creative, stitched theme throughout the web pages. Website Design Features: Photo Gallery – A photo gallery is a […]

As with all marketing, it’s important to know how your Social Media Campaigns are performing to get the best possible ROI. The following checklist will help you get setup to calculate your Social Media Return on Investment (ROI) Audience Knowing your target audience is always the first place to start when planning any marketing campaign. […]

Are you starting a new business or division and need a website? Is your current website dated? Or does it need a facelift with new tools? There are some important factors to take into consideration as you look ahead to a new site. These factors will help distinguish you from your competition, make your site […]

Website design drives consumer response. A bad design and visitors leave quickly. With the ever-growing volume of sales generated on the internet, eye-catching, easily understood and interactive sites are essential. Initial appeal, easy navigation and the ability to quickly grasp the scope of your offerings are all key elements. As consumers search for solutions among […]

Most of us use social media, whether it’s to stay in touch with family and friends or build a business. You may have had to deal with an overzealous Facebook friend (for example), who either rants endlessly or shares more posts than you could ever read. What they don’t realize is that despite all good […]

As marketers have rushed to embrace the nuances of social media marketing, along comes another opportunity. Live-streaming is recognized as the newest chance to grab a viewer’s attention and hold it. In the past, live video broadcasting was only available to multimillion dollar television networks. Now you only need a smartphone and an app. Today […]

Social media offers an essential and inexpensive opportunity for small businesses to market products and services. A campaign can be targeted, personalized and can reach customers in ways that traditional channels cannot. Social media allows quick feedback while frequently engaging the most powerful marketing tool of all: word-of-mouth. Social media marketing is free but not […]

Are you overwhelmed by SEO? To correctly optimize a page for SEO takes time and persistence but it can be learned. Keywords Keywords make SEO work. They’re what people use when searching online and what search engines look for when scanning websites. The keyword should always be included in the title, URL, and headings. The […]

Honeyville Metal is a Topeka, Indiana-based business, that specializes in dust collection and grain handling equipment across the U.S and also internationally. They’ve been around for over 65 years building long-lasting customer relationships. While their reputation was enough to keep their customer base steady over those decades, their online presence wasn’t quite as successful and […]