Internet Marketing Archives
What Makes for Good Headlines (Infographic)
We all spend our precious time creating great content that educates and entertains our readers. But your content may not be getting read! The first thing people see and read is your headline or title. But is your title drawing people into your article? What are the secrets to crafting a title that gets your […]
Marketing Trends for 2015
At the beginning of the year, I was asked to contribute to a couple of articles on marketing trends for 2015. I always like how these articles come out. It’s very interesting to read the 9 to 27 social media experts opinions and how close or different they are from my own. It’s also a […]
Bridge Your Offline and Online Marketing Efforts with AdWords
It takes money to advertise a business. To know if your money spent on marketing is bringing the result you need, you’ll need to implement some tracking systems. In the past, measuring marketing results has been off and on. Especially when you’re relying on employees to track your offline sales. How can a business reliably […]
Video Email Captures Viewer Attention
How are you email marketing open rates? Are you getting the “opens” and “clicks” in your emails that you want? Email has become a common business communication tool. It’s a primary means of touching base and in many ways has become what phone calls were for the last 10-15 years, simply a standard way that […]
6 Ways to Market your Facebook App Promotion
Need a simple way to market a special offer and grow your end-of-year sales? Facebook apps for contests and deals can be a great way to generate buzz, increase sales, and drive more traffic to your store during the holiday season. The promotion app, whether a photo contest, sweepstakes, coupon deal offer, or others (Holiday […]
Holiday Marketing: 5 Ways Businesses Can Use Apps to Grow Sales
Have you ever said, “I need to do more for my business online.” Or something like, “I’ve got to use social media better for my business.” Even better, if you’ve recently said, “I want to do much more online this coming holiday season,” then it’s time to look at some of the many versatile features […]
Most Important Keys for your Website Redesign
The web changes. It changes rapidly. It changes continually. This means your website must change. What worked in web design 3-4 years ago can be outdated and lead to poor performance today. As we all know, smartphones have increased nearly 100 fold from three years ago and so businesses now need to take into consideration […]
Visuals Make Your Content Marketing Memorable and Compelling
Now a days everyone is short on time, visual content allows people to quickly look over an article and decide if it’s worth a read. Because visuals are processed 60,000 times faster than text content that use visuals get 94% more views. According to HubSpot’s social-media scientist Dan Zarrella, “Tweets with images are 94% more likely […]
The Science Behind The Viral Share Effect
There are some high quality articles out there that just don’t get the (viral) attention they deserve. How information is presented can make or break it’s sharability, so much so that people might not even get past the title. Short attention span aside, there are some key things that can be done to make an […]
Using Email Marketing to Sell
In a day when Social Media is the rage, the reality is that email remains as strong, if not stronger than ever, as a business means to educate and sell online. Email is a universally used tool that everyone sits down to check at work or home. Email gets a business in front of their […]